The Target Circle Deal Days sale runs Oct. 6 and 7, with up to 40% off thousands of items across the retailer's aisles. Shoppers who belong to the paid Target Circle 360 tier get a head start, with early access opening Oct. 5, a day before everyone else. The discounts cover apparel, home decor, kitchen gadgets, beauty, toys and tech, so the event reaches well beyond one department.
The sale runs in stores, on Target.com and through the Target app, and shoppers can use Same Day Delivery, Drive Up or Order Pickup for what they buy. Target operates more than 2,000 U.S. stores, which keeps pickup and drive-up options within reach for most customers. The company did not disclose prices for individual discounted items, and it has not published a list of participating brands.
Membership in the free Target Circle loyalty program is what unlocks the event, and joining is free, whether at Target.com, through the app or at a store checkout. Target Circle 360 is the paid version of that program, and it bundles free fast shipping, same-day delivery, monthly freebies and the early access window. Target frames the more than 50% discount on a membership in Target Circle 360 as a new member offer for a limited time, open to holders of the Target Circle Card and to verified students, teachers, military members and people receiving government assistance.
Regular pricing for the paid tier is $99 a year or $10.99 a month. People who verify as teachers, college students, military members or recipients of government assistance pay less: $49 a year, or $4.99 a month. New annual 360 members also get $50 in Target Circle Rewards after they sign up.
There is a separate card offer as well. Shoppers approved for a Target Circle credit card receive $75 in Target Circle Rewards, deposited within half an hour of approval, and debit cards do not qualify.
Beyond the discounts, members accumulate votes that direct Target grants to local nonprofits. Target employs more than 400,000 team members and trades on the New York Stock Exchange under the ticker TGT. The announcement was dated Sept. 15, 2026.
Sarah Travis, Target's executive vice president and chief digital and revenue officer, said the timing follows how customers shop this time of year. "Guests are looking for ways to save as they swap summer wardrobes for cozy layers, refresh their homes for fall and start checking gifts off their holiday shopping lists," she said.
The event lands as shoppers shift spending toward fall and holiday purchases, and the two-day window leaves little room to wait on items that sell out. What the announcement does not say is how deep the cuts go on any single product, since the 40% figure is a ceiling across the assortment rather than a promise on a given item.
