Ninja's newest countertop appliance puts chopping, puréeing, slicing, shredding and crinkle cutting into a single bowl, and that bowl then doubles as a serving dish and a lidded storage container. The Ninja PREPi Precision-Powered Prep + Store System goes on sale on SharkNinja.com today, starting at $179.
The compact machine is built around a 500-watt motor base and ships with 5-cup and 7-cup bowls, two storage lids, a Chop & Purée Blade, a Reversible Slice & Shred Disc and a Crinkle Disc. A dicing kit, sold separately as an accessory for the $179 PN301 model, comes included in the PN351 configuration, which is priced at $229 and offered in Copper & Teal. The PN301 comes in colorways that include Midnight Blue & Mango, Pink Peppercorn, Stone & Moss, and Onyx & Apricot.
The pitch is aimed at cooks who want fewer dishes and less counter clutter. Ninja says the reusable bowl with lid lets users serve straight from it, refrigerate prepped food, or carry meals out the door, and the three-part feed chute is designed to handle different ingredient sizes for more consistent cuts. The crinkle disc turns whole potatoes and vegetables into wavy chips, while the dicing kit is meant to deliver even cubes for salads and salsas without knife work.
"Even a simple meal can feel like a project once you factor in the prep and the cleanup," said DJ Hageman, VP of Marketing at Ninja. He said the system was created to combine those steps for home cooks, describing it as a fresh take on a category that is not typically a target of kitchen innovation.
Ninja is tying the launch to October 3, which the company calls a fan-favorite movie holiday, through a partnership with actor and television host Jonathan Bennett, known for playing Aaron Samuels in Mean Girls. Bennett, who the announcement says picks the pink version, described using it to dice vegetables for recipes and to prep meals he brings to set.
What the announcement does not address is retail availability beyond SharkNinja.com, or any pricing or timing for the dicing kit sold on its own as an accessory. The launch also arrives without a stated warranty term or replacement parts detail in the materials released today.
The company positions the 500-watt motor as delivering full-size performance in a smaller footprint. For shoppers weighing a single-purpose chopper against a multi-function unit, the deciding factor may be whether the bowl-to-fridge design actually replaces the cutting boards and containers it is meant to eliminate.
