Apple Watch Ultra 3 [GPS + Cellular now $699, down from $799

A $100 discount that's hard to ignore.

Most of the year the Apple Watch Ultra 3 holds stubbornly close to its $799 list price, with 30-day averages sitting at $786.81 and 90-day averages at $761.41. Right now that grip has loosened. Apple Watch Ultra 3 [GPS + Cellular drops to $699 - save $100, which puts the rugged titanium model below every one of its recent averages. The all-time low of $649 still stands, but this is the closest the watch has come in months, and it lands on the Black Titanium case with the Black Alpine Loop in Medium.

THE DEAL

Apple Watch Ultra 3 [GPS + Cellular

$699 (was $799) - Save $100 (13% off)

WhereAmazon

ExpiresNo end date listed

Get This Deal

At $699, the current price is down from its list price of $799. This is a 13% cut on a watch that rarely moves. Apple's flagship multisport model has held near list for most of 2026, so any drop below $700 is worth a look. The 4.7 rating across 1,185 reviews backs up the price with a track record from actual owners.

What You're Getting

The Ultra 3 is built around an extremely tough titanium case and a sapphire crystal display, water resistant up to 100m for swimmers, divers, and high-speed water sports. The health side covers ECG readings, heart rhythm checks for AFib signs, alerts for possible hypertension and irregular rhythm, plus blood oxygen readings, sleep score, and overnight metrics in the Vitals app. For training, you get precision dual-frequency GPS, Pacer, Heart Rate Zones, Custom Workouts, running power, Workout Buddy powered by Apple Intelligence from a nearby iPhone, and training load. Battery life runs up to 42 hours in normal use and up to 72 hours in Low Power Mode, with 20 hours of full GPS and heart rate tracking in Low Power Mode. The display is larger and brighter, readable at wider angles, and doubles as a flashlight.

Safety features include hard fall and severe car crash detection that can connect you to emergency services and notify your emergency contacts, plus Check In to alert a loved one when you arrive at a destination.

Who This Is For

Best for marathoners, triathletes, mountain bikers, backcountry hikers, and climbers who need dual-frequency GPS and multiday battery in one device. It also fits anyone who wants ECG, blood oxygen, and hypertension alerts on a watch that survives water and rough terrain. If you already own an Ultra 2 and battery life is still fine, the upgrade math is thinner.

Final Verdict

The $699 tag sits below the 30-day, 90-day, and 180-day averages, so this is a genuine discount rather than a cosmetic one. Buyers who have been waiting for the Ultra 3 to dip under $700 have their window, while anyone holding out for a repeat of the $649 low can keep waiting.