Roku 50 Inch Select Series 4K Smart TV drops to $227.99 on Amazon

Save $52.00 on this price drop.

Roku Smart TV, Select Series, 4K drops to $227.99 - save $52.00. That is 19% off the standard $279.99 list price, bringing the 50-inch model to a level worth a closer look if you are shopping for a no-fuss 4K smart TV.

THE DEAL

Roku Smart TV, Select Series, 4K

$227.99 (was $279.99) - Save $52.00 (19% off)

WhereAmazon

ExpiresNo end date listed

Get This Deal

For just $227.99, down from its list price of $279.99, this 50-inch Roku Select Series sits below its 30-day average of $238.66 and undercuts the 180-day average of $239.63. The all-time low is $199.99, so there is room for a deeper discount if you are willing to wait, but this is a clean price cut on a TV that rarely sees big swings.

What You're Getting

The 50-inch Select Series runs Roku's native smart platform, meaning no clunky second remote or confusing menu system. The 4K panel supports HDR10 for improved color and contrast, and Roku's Smart Picture processing cleans up incoming signals automatically.

You get access to 500+ free channels through Roku's free ad-supported service, plus the full app store for Netflix, Max, Disney+, and everything else. The home screen is customizable, and the TV receives automatic software updates to keep apps current.

Who This Is For

Best for cord-cutters and households that want a straightforward streaming TV without a separate stick or box. The built-in Roku platform is one of the fastest and most intuitive on the market, so this makes sense for less tech-savvy users or anyone tired of slow smart TV interfaces.

Skip this if you need HDMI 2.1, 120 Hz gaming features, or premium picture processing -- this is a solid mid-range set, not a flagship.

Final Verdict

At $227.99, the 50-inch Roku Select Series delivers a clean 4K experience with the best streaming platform in the category. If you need a TV before the fall sports and holiday season, this price is worth locking in.

Wait if you are chasing the all-time low of $199.99, which may return during Prime Day or Black Friday.