Canon PowerShot SX740 HS Point Shoot Digital drops to $699.95 on Amazon

$20.59 off right now.

If you have been eyeing a compact travel camera that actually fits in a jacket pocket, the Canon PowerShot SX740 HS keeps showing up in that conversation. It packs 40x optical zoom into a body small enough to carry daily, which is the whole point of a point-and-shoot in 2026.

Canon PowerShot SX740 HS, Point Shoot Digital drops to $699.95 - save $20.59. This 3% discount lands it slightly under its recent pricing, a modest trim but a real one for a camera that rarely moves much outside of peak shopping windows.

THE DEAL

Canon PowerShot SX740 HS, Point Shoot Digital

$699.95 (was $720.54) - Save $20.59 (3% off)

WhereAmazon

ExpiresNo end date listed

Get This Deal

For just $699.95, below its 30-day average of $720.54. This is a case of paying a touch less than the norm rather than catching a fire-sale moment. The camera has trended around $714 to $715 over the past three and six months, so the current sticker is right in line with its established rhythm.

If you were already planning to buy, there is no reason to wait for a bigger break that may not come.

What You're Getting

The SX740 HS is built around a 20.3-megapixel CMOS sensor paired with a 40x optical zoom lens and optical image stabilization, so far-away subjects stay sharp without a tripod. It records 4K video and 4K time-lapse movies, and the zoom framing assist makes it easier to keep a moving subject in frame at full reach.

High-speed continuous shooting handles action sequences, and the whole package stays compact enough for a pocket or a small day bag.

Who This Is For

This is for travelers and everyday shooters who want real optical reach without hauling a mirrorless body and a bag of lenses. It is also a sensible pick for anyone upgrading from an older point-and-shoot or a phone that gives up on zoom once the subject gets more than a few yards away.

If you shoot mostly indoors in low light or need interchangeable lenses, a larger camera suits you better, and you can skip this one.

The Caveat

The 3% savings is on the modest side, and the camera has been priced lower at points in its history, so this is a convenience buy as much as a bargain. Anyone chasing the absolute floor on price should keep waiting, but that floor has not appeared in recent months.

Final Verdict

The 40x zoom in this form factor is what earns the price for travelers who refuse to compromise on reach. If you need a pocketable zoom camera now, this trim gets you under its 30-day average and saves a few dollars on a solid everyday shooter.