Technobezz has earned Platinum, the top tier of Amazon's Creator Stars program, days before the Prime Day sale opens on June 23.
Platinum is the highest of the program's four creator tiers, and because the points behind it reset every quarter, the status is earned on current sales rather than past performance. Reaching it in June secures top-tier standing through the end of September.
"We reached the top tier on the strength of our own audience, which tells us readers trust what we recommend enough to act on it," said Chevaugn, founder of Technobezz. "Heading into the biggest sale of the year, that lets us bring them better deal guidance sooner, and that is exactly what we plan to do."
How Amazon's Creator Stars program works
Amazon introduced Creator Stars in 2024 as a tiered rewards track inside its Influencer Program, ranking creators by the sales and engagement their content drives. Creators earn points each quarter from two sources, shipped revenue and link clicks. Under Amazon's published formula, every $100 in shipped product sales is worth one point, and every 1,000 clicks is worth one point.
The points map to four tiers: Bronze at the entry level, Silver at 50 points, Gold at 250, and Platinum at 1,000 or more. Points reset at the end of each quarter, so every tier has to be re-earned. Reaching a new tier upgrades a creator's status within 24 hours and holds it through the end of the following quarter.
A bar set by completed sales
Click points are capped, which means the overwhelming majority of the 1,000 points required for Platinum has to come from real, completed, shipped purchases. In practice that puts the bar near $100,000 in shipped product sales in a single quarter, since Platinum takes 1,000 points and Amazon awards one point for every $100 of shipped sales, making it the hardest tier in the program to reach.
Technobezz cleared that bar entirely through referrals from its own published coverage. The site does not post shoppable videos on Amazon's product pages, the on-platform format where Amazon supplies the traffic, so its qualifying sales came from an audience it brought to Amazon itself.
What the tier unlocks before Prime Day
For Technobezz, the timing is notable. Platinum standing carries the program's earliest and most detailed access to large shopping events, including advance dates, confidential recommended-deal lists, exclusive deal information, and invite-only office hours, and it arrives just before Prime Day 2026, Amazon's four-day sale running June 23 to 26 and one of the biggest shopping windows of the year.
The tier also adds a public badge on the recipient's Amazon storefront, seasonal gift boxes, and eligibility for invitations to Amazon creator events, including its annual creator summit.
Because the points expire each quarter, holding Platinum through the rest of 2026 will depend on continued sales in the periods ahead, beginning with the Prime Day stretch in late June.
