Today's best 4K TV deals start at $309.99

Our daily price check highlights the strongest drops worth buying today.

January 2026 is delivering solid 4K TV discounts across multiple screen sizes and brands. Amazon Fire TV 50" 4-Series , 4K (50-inch, BLACK) drops to $309.99 - save $52.83. The standout 15% discount brings this 50-inch model well below its six-month average, making it the entry point for today's roundup.

THE DEALS

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TCL Class S5 UHD 4K LED Smart (75-inch, Black)

$479.99 (was $501.94) - Save $21.95 (4% off)

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TCL Class S5 UHD 4K LED Smart (65-inch, Black)

$369.97 (was $372.26) - Save $2.29 (1% off)

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Amazon Fire TV 50" 4-Series , 4K (50-inch, BLACK)

$309.99 (was $362.82) - Save $52.83 (15% off)

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Amazon Fire TV 55" 4-Series , 4K (55-inch, BLACK)

$379.99 (was $424.97) - Save $44.98 (11% off)

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Why These Deals Matter

The Amazon Fire TV 50-inch model's 15% discount represents the strongest percentage drop in today's roundup, bringing it $52.83 below its 180-day average. Both Amazon Fire TV models are priced well below their six-month averages, with the 55-inch version saving $44.98 from its typical pricing.

The TCL 75-inch model offers a solid 4% discount below its 180-day average, making it a worthwhile consideration for those seeking larger screen sizes.

Final Verdict

Today's 4K TV deals provide clear value across multiple size categories, with the Amazon Fire TV 50-inch model delivering the most substantial percentage discount at 15% off. If you're shopping for a new 4K TV this January, these below-average prices represent genuine savings worth acting on.