Roku Smart TV 2026 Select Series drops to $269.99 at Amazon

Pick this up and save $80. The 55-inch Roku Select Series 4K QLED TV is down to a new low price at Amazon. Roku Smart TV 2026, Select Series drops to $269.99 - save $80. That is $80 off the regular $349.99 price, or 23% off, making this the cheapest this model has been since launch.

THE DEAL

Roku Smart TV 2026, Select Series

$269.99 (was $349.99) - Save $80 (23% off)

WhereAmazon

ExpiresNo end date listed

Get This Price

This is the first real price cut on the 2026 Select Series since it arrived on shelves. At $269.99, the 55-inch QLED model undercuts most competing 4K smart TVs in its class by a solid margin.

For just $269.99, down from $349.99, you get a feature set that typically costs more from brands like TCL or Hisense.

What You're Getting

The Roku Select Series pairs sharp 4K resolution with QLED panel technology and HDR10 support for bright, accurate color. The built-in Roku platform gives you fast app launching, automatic software updates, and access to 500+ free TV channels through the Roku Channel. The included Voice Remote handles navigation and search. Bluetooth headphone mode lets you listen privately.

Who This Is For

Best for: cord-cutters who want a simple, no-nonsense smart TV without learning a new operating system. The Roku interface is the easiest to handle in the space, and the 55-inch size fits most living rooms and bedrooms.

Skip this if you need HDMI 2.1 for gaming or Dolby Vision HDR, which this model does not support.

Final Verdict

At $269.99. This is the right move if you want a straightforward 4K QLED smart TV with the best streaming platform in the business. The $80 savings brings it to a price point that makes it a no-brainer for a secondary room or a budget primary setup.