Facebook launched its Facebook Live in a collaborative effort to promote the videos in the News Feeds section. Facebook Live is a video streaming service supported by Facebook on the live platform which allows the users to share or upload their live videos from their smartphone devices like the iOS and Android devices onto their Facebook News Feeds directly.
With the introduction of it, the online marketers are getting excited over the same. Facebook Live offers them ample opportunities to endorse their brand and promote their services to a wide group of niche audience using the live video stream. With the live video on Facebook, the online business owners can market and promote their products and services while at the same time they can even build strong and authentic relationships with their potential customers.
You can share a live video on Facebook anytime you want. In this article, we are going to show you how to do just that.
How To Stream Live On Facebook?
Wish to go live on Facebook? As an online user, you can easily go live on Facebook using the Facebook Live feature. You can do by using your iOS and Android mobile device. It was easy for the users to upload and share their videos from iOS and Android mobile devices. Now, everything is even simpler, as you can go live anytime you want.
Let’s get started on the simple ways in which you can upload and broadcast your live video on Facebook. All you need to do is follow the steps listed below. Have a read:
Step 1: Open the Facebook app on your device and log into your Facebook profile. Then, you can proceed to the Facebook status bar and click on the edit section as if you are about to write a new post.
Step 2: The users can tap on the “Live” icon which is represented by a human silhouette on the Facebook page.
Step 3: You can access your mobile phone’s camera using the Facebook and even microphone as and when prompted to do so. Once you have used the same, you will stop receiving these kinds of prompts.
Step 4: You will come across a blue “continue” tab. You can click on that button which is displayed on the introductory page. If you are worried that upon pressing the blue button, your live video will start getting recorded, don’t worry about it as it won’t happen that way. The next series of steps would prepare you for the Facebook streaming.
Step 5: Before you go live on Facebook and start Facebook streaming, you must ensure that you have edited and updated your privacy setting on your Facebook profile. For instance, if you are the owner or the marketing person of an online business organization, your main motive would be to endorse your product and build your brand image on the online medium. Therefore, you can keep the privacy setting of your Facebook Live streaming profile as public. But if you are there for the first time and wish to upload a live video on Facebook for some personal reason, you can switch to editing the privacy setting to “Only me” to ensure that only you have the rights to get access to that particular video. You can find the “Only me” icon by clicking “more” and going all the way to the bottom of the Options list.
Step 6: Once you have started with the Facebook streaming and broadcasting your online live video on Facebook, you must also need a strong and compelling introduction to it. For this, you must draft an interesting and eye-catchy introductory description which will be displayed on the people’s News Feeds section just like an update of the status about the live video. If you wish the other Facebook users to tune in and get enticed by your live video, you must write a captivating headline or tagline to enable them to understand about the theme of the live video on Facebook.
Step 7: Now comes the section of making the live video. For this, you would need to set your camera options in the appropriate manner before you go live on Facebook. You need to make sure that the camera which is being used for making the online video is of supreme quality and is set in the right direction as you would like the audience to watch the video. The users can even go for a selfie view of the camera by clicking on the rotatory icon on the top right-hand side of the Facebook streaming screen.
Step 8: Here comes the final time to go live on Facebook by clicking on the “Go Live” button. Once you have clicked it, the Facebook countdown will begin to show as “3…2…1…”. There you are – live on Facebook! Now as you would start Facebook streaming, your live video on Facebook will appear instantly on your Facebook News Feed. It will also start appearing in the News Feeds section of the other Facebook users as per your privacy setting. The Facebook streaming online can last up to 90 minutes. It is recommended for those using Facebook livestream that the longer is the duration of their Facebook livestream is, there are higher chances of other people stumbling upon your live post.
Step 9: You are not just done after having posted your live video on Facebook. You would also need to keep the user engaged and to encourage them to interact with your live video. This will give a boost to your broadcasted video and will help you to achieve the desired News Feeds rankings.
Step 10: Once you are done with a relevant broadcast of your live video on Facebook, you can save the video to your camera roll to make sure that your Facebook livestream is saved. It’s pretty simple, right?