Revisiting the debate on what Apple might do with the display screens on its iPhones in future, the Wall Street Journal has now made a prediction that the company may release all the iPhone variants in 2020 with the OLED panels and will no longer fit the LCD screens. Now, the report by WSJ is based on the information about Japan Display Inc., the manufacturer and supplier of the LCD display panels to Apple. The Japanese company is apparently in some kind of distress and is seeking new partnerships to tide over the situation brought on by Apple’s decision.
Are OLED Displays the Future?
Earlier rumors had suggested that even the 2019 editions of all iPhones may sport only the OLED panel. Later it was corrected to suggest that the lower-end device that Apple has started releasing with the iPhone XR being the first one, might still be with the LCD panel this year too. It is in the light of this suggestion that the current report by WSJ needs to be seen. This may still be in the realm of speculation, but this much appears to emerge that the Japanese company has lost out on the huge order volumes it had come to enjoy from Apple. You have to still keep in view that Apple has in any case cut down on its production numbers following a downward trend in the sales of smartphones over an extended period of time.
iPhone XR Didn’t Do So Well
It cannot also be disputed that Apple’s gamble of stopping its iPhone SE model and instead release a third ‘budget’ model since 2018 with the overall specifications toned down from the flagship models, has not really gone down well in the market. The underlying reasons could be many, but Apple has to review this policy and if it continues to release a sequel to the iPhone XR, calling it the iPhone XIR or whatever, the chances of regaining ground in terms of sales volumes are extremely slim.
Apple is also in the process of trying to change its vendor for the OLED panels. Samsung has so far been the major supplier, but going ahead, Apple may want to have more sources up its sleeve. It is learnt that Apple has tried to rope in LG, the other South Korean giant to take up the work of making and supplying the OLED display panels for it.
The last is definitely not heard on this subject so far.